LISTENING COMPREHENSION

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  Listen carefully and choose the best answer (a), (b), (c), or (d) from the conversation you hear. It tells   about inviting someone to go somewhere. 1.    What is Ismail complaining about? a. Homework                                                 c. Loads of Homework b. School                                                        d. About Cinema 2.    Does Ismail accept the invitation from Jack is going to the Cinema? a. Yes, he does                                               c. No, he don’t b. No, he doesn’t                                            d. Yes, he do 3.    How many people are going to the Cinema? a. 5                                                                 c. 4 b. 3                                                                 d. 2 4.    Where does Jack invite Ismail to go? a. to the Mall                                                  c. to the School b. to the Cinema                                            d. to the Friend’s house 5.   

BRANDS

 BRANDS speaking focus

  • A brand is a name, term, symbol, or other feature that distinguishes an organization or product from its rivals in the eyes of the customer. Brands are used in business, marketing, and advertising.
  • Merek adalah nama, istilah, simbol, atau ciri lain yang membedakan suatu organisasi atau produk dari para pesaingnya di mata pelanggan. Merek digunakan dalam bisnis, pemasaran, dan periklanan.

     

‘Truly great brands are more than just labels for products’

                                                                                                       Tony O’Reilly, Iris Entrepreneur

  • Features of the brand are Targetability, Awareness, Loyalty, and Consistency.


SOAL ESSAY STARTING UP OF BRANDS


A.    List some of your favorite brands. Then answer these questions.

1.      Are they international or national brands?


2.      What image and qualities do each one have? use the following words and phrases to help you.


3.      Why do people buy brands?


4.      Why do you think some people dislike brands?


5.      How loyal are you to the brands you have chosen?


For example, when you buy jeans, do you always buy Levi’s?

B.     A recent survey named the brands below as the world’s top ten Which do you think is number one? Rank the others in order.

                                                                                                                    (Forbes: 2020)

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